Management By Objectives

What is Management by Objectives?

Management by Objectives (MBO) is a strategic management approach that focuses on setting clear, measurable goals to enhance organizational performance. The core idea behind MBO is to align individual and team objectives with the company’s overall mission.

In this approach, both management and employees collaborate to define goals and strategies, ensuring clarity, accountability, and motivation. By actively involving employees in the goal-setting process, MBO fosters engagement and commitment, leading to higher productivity and better results.

The concept was introduced by Peter Drucker in his 1954 book, The Practice of Management. It emphasizes the importance of setting well-defined objectives before initiating any action, allowing organizations to compare actual performance against predetermined targets.

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